Last week, the White House hosted some of our newest followers on Pinterest for a Holiday Social. This was the latest in a series of White House social events that create opportunities for people who engage with us online to attend in-person events.
Pinners came from near and far to take in the 2012 holiday decorations and learn about how it all came together. After touring the White House and live-pinning their photos of the decorated pine, attendees met with Chief Floral Designer Laura Dowling and participated in a DIY craft. Later in the Eisenhower Executive Office Building, pinners learned how Executive Pastry Chef Bill Yosses and his team created this year's White House gingerbread house, and took part in conversations with Ellie Schafer, Director of the White House Visitors Office, and Tina Tchen, Chief of Staff to First Lady Michelle Obama. Finally, the expert pinners talked to Macon Phillips, the Director of the Office of Digital Strategy, about what they’d like to see from the White House on Pinterest and shared tips on using the social network.