WhiteHouse.gov uses the following cookies (defined and organized per the Office of Management and Budget’s “Guidance for Online Use of Web Measurement and Customization Technologies” (OMB M-10-22):
Single-session cookies are used for technical purposes, such as enabling better navigation through the site, facilitating the use of user accounts, and generating aggregated statistics about how the website is used. Single-session cookies may use a unique identifier, but do not publicly expose personal information.
Under the framework of OMB M-10-22, this qualifies as a Tier 1 use.
Multi-session or persistent cookies are used to recognize a computer that has previously visited WhiteHouse.gov, which can improve a user’s experience, for example, by continuing preference settings from previous visits.
Under the framework of OMB M-10-22, this qualifies as a Tier 2 use.
WhiteHouse.gov currently uses the following cookies:
- When a visitor views a welcome, or “splash,” page, a persistent cookie prevents them from seeing that page repeatedly. This cookie does not use a unique identifier. These cookies begin with wh_splash.
- Several persistent cookies measure website metrics on WhiteHouse.gov, such as which pages are popular and how often people visit the website. These have a name that begin with _utm and are unique.
These cookies do not capture personally identifiable information, such as your name or email, or track interactions outside of WhiteHouse.gov and other White House sites/pages.
This list does not include cookies associated with third-party content or functionality included on WhiteHouse.gov (see Third-Party Cookies).
Cookies for Email Subscribers
Because this links cookie data with an individual user, this would qualify as a Tier 3 use under the framework of OMB M-10-22. We would therefore only connect cookie data to individual users who have consented and opted in to receiving emails. We would also dispose of such cookie data after 13 months.
For data captured in this manner, we would restrict access to individual-level information to employees, contractors, and vendors subject to non-disclosure requirements who require access to this information in order to perform their official duties and exercise controls to limit what data they can view based on the specific needs of their position.
Some pages on WhiteHouse.gov may include web content or functionality from third parties, such as embedded videos hosted by non-WhiteHouse.gov services. For example, as of April 18, 2014, content or functionality from the following third parties may be present on some WhiteHouse.gov pages:
If you would like to receive content that is posted using one of these third-party providers without utilizing the third-party provider, please contact us at WhiteHouse.gov/Tech/Feedback.
These third parties may use web measurement and customization technologies (such as cookies) in conjunction with the provision of this content or functionality. You should consult the privacy policies of these third parties for further information. We do not knowingly use third-party tools that place a multi-session cookie prior to the user interacting with the tool, for example by playing an embedded video. If you become aware of a third-party tool on WhiteHouse.gov that places a multi-session cookie prior to any user interaction, please contact us at WhiteHouse.gov/Privacy/Feedback.
How to Manage Cookies
Visitors can control aspects of website measurement and customization technologies used on WhiteHouse.gov and still have access to comparable information and services on WhiteHouse.gov.
You can choose not to accept cookies from any website, including WhiteHouse.gov, by changing the settings of your browser. You can also delete cookies stored in your browser at any time.
For more information about cookies, including how to delete them from your computer and configure your browser to refuse them from WhiteHouse.gov or any other site, visit the following resources:
Another form of website measurement and customization technology is the use of “flash cookies” which are created by Adobe Flash, a technology that powers web content such as videos. To manage these, visit the Website Storage Settings Panel on Adobe.com. WhiteHouse.gov does not currently use first-party flash cookies, but they may be used by embedded third-party technologies.