White House Author
As Founder and CEO of SittingAround, Erica Zidel is working to revolutionize childcare and better the lives of families across the country. SittingAround makes it easy to find and coordinate high-quality care through babysitting cooperatives (coops), groups of families in a community who trade care with each other. In a world where relatives are more geographically dispersed than ever, coops function like large extended families, providing the support that parents today need yet so often lack. Prior to founding SittingAround, Erica worked as a management consultant. Erica holds a bachelor’s degree from Harvard.